About Me

I believe true change happens when we work with both the body and the mind. My coaching blends strength training, nutrition coaching, and evidence-based wellbeing practices to help clients build a life of lasting health and fulfilment.

Movement has always been part of who I am. From a constantly active child, to a rugby player, to a strength athlete, I found deep presence and joy in physical expression. Studying biochemistry deepened my fascination with how the body works, which led to a career in nutritional research. But I realised something was missing: real human connection. I didn’t want to study life in a lab, I wanted to live it and help others do the same. 

That drive brought me into the world of coaching. I now combine my background in science with qualifications as a personal trainer and wellbeing coach to offer a holistic, personalised approach to health.

My work is rooted in the latest research from exercise science and behavioural psychology. Every programme I design is adaptive and tailored, focusing not just on looking good, but on feeling stronger, thinking clearer, and living more fully.

Whether you’re just starting out or returning to movement, I meet you where you are. Together, we build strength, both physically and mentally, one step at a time.

Categories

• Fitness & Yoga

Testimonials

Jake is a wonderful coach who has helped me find joy in regular exercise for the first time. Thanks to Jake’s guidance, I’ve grown stronger and more confident with my workouts. But the impact has been much more holistic than I had anticipated – because of the conversations we’ve had during our sessions, and the work we’ve done together, my relationship with myself, my body, exercise and food have all fundamentally changed for the better. He is the perfect balance of non-judgmental, patient, and compassionate on the one hand with knowledgeable, challenging and motivational on the other – frankly, everything you could want from a coach.